NIKE 

Crown League

Nike Crown League is where the underground kings of Toronto basketball battle for the ultimate crown. Our job was to be the social voice that launched and brought the 6 week long tournament to life across not only Toronto, but all of Canada.

 

First, we set the stage with a cinematic trailer and teaser content. Then, we covered every week on Nike's social channels with highlight smashcuts, flipagrams and live game updates.

The event was a massive success not only for Nike, but for Toronto Basketball. With a packed house night after night from first tip off to the crowning moment, the energy was next level.

 

Toronto's always had kings. Now they have a kingdom.

FILM + SOCIAL + EXPERIENTIAL 

 


 

 

CREDITS

 

My role: Art director 

 

Agency: Anomaly    |   Creative director: Pete Breton    |    Writer: Ryan Chiasson    |    Art director: Jordan Dunlop

Production house: Kid Studio + Anomaly    |    Directors: Glenn Michael + Christo Anesti   |    DOPs: Ali Khurshid + Lester Millado    |    Editor: Steve Puhach

Audio: BoomBox Sound    |    Photographers: Jordan Dunlop + Jamal Burger + Charlie Lindsay + Due Pinlac  

 

CREDITS

 

My role: Art director 

 

Agency: Anomaly    |   Creative director: Pete Breton    |    Writer: Ryan Chiasson    |    Art director: Jordan Dunlop

Production house: Kid Studio + Anomaly    |    Directors: Glenn Michael + Christo Anesti   |    DOPs: Ali Khurshid + Lester Millado    |    Editor: Steve Puhach

Audio: BoomBox Sound    |    Photographers: Jordan Dunlop + Jamal Burger + Charlie Lindsay + Due Pinlac  

 

 

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© Jordan Dunlop