ABOUT
I'm an award winning integrated creative director, art director & designer with 13+ years of A-list agency experience across North America & Europe.
I've worked in nearly every sector from auto to finance but what I'm most passionate about is fashion, sports, music, tech & youth culture.
Growing up in the city, I first discovered my love for earning the public’s attention through photography & street art.
Today, I translate that same vibrant energy into creating culturally driven, beautifully crafted & highly effective campaigns for brands everywhere.
CV + AWARDS
CREATIVE DIRECTOR
Hypebeast & Hypemaker EMEA: Oct 2025 - Present
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FREELANCE CREATIVE DIRECTOR
Exposure London: Aug 2025 - Oct 2025
Clients: Birkenstock, Honda, & Samsung.
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FREELANCE SENIOR CREATIVE
Wieden+Kennedy London: May 2024 - Aug 2025
Clients: Amazon Prime, ATP Tour, Ford & GH Mumm.
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FREELANCE CREATIVE DIRECTOR
JOINT London: March 2024 - April 2024
Clients: AWS & Amazon Prime.
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CREATIVE DIRECTOR
ANOMALY London: April 2021 - Dec 2023
Clients: Johnnie Walker, MINI Cooper, Pandora, Pokerstars & Tanqueray.
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SENIOR CREATIVE
ANOMALY Berlin: April 2019 - April 2021
Clients: Ancestry, Porsche, Rimowa, & Sony.
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SENIOR ART DIRECTOR
ANOMALY Toronto: Aug 2015 - April 2019
Clients: Bud Light, Budweiser, Can-Am, Converse, Hershey, Nike, Woods & Sport Chek.
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ART DIRECTOR
SID LEE Toronto: July 2013 - Aug 2015
Clients: Axe, Google, Mark's, Moosehead Breweries,
PC Financial, Postmedia, Sport Chek, Stride Gum & Toronto FC.
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ART DIRECTOR
TAXI 2 Toronto: June 2011 - July 2013
Clients: MINI Cooper, Koodo, Capital One, Kraft Dinner & Mio.
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ART DIRECTOR INTERN
LOWE ROCHE Toronto: April 2011 - June 2011
Clients: Audi & Purina.
2025 CLIO SPORTS - It All Adds Up - Sound Design - Bronze
2025 CLIO SPORTS - It All Adds Up - Social Media Graphics - Shortlist
2025 BRAND IMPACT AWARDS - It All Adds Up - Sport & leisure - Silver
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2020 SIA - Ride Like No Other - Partnering - Silver
2020 SIA - Ride Like No Other - Reinvention - Silver
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2019 MIA - Ride Like No Other - Best in brand integration
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2018 ADCC - Budweiser Alberta Made - Design - Merit
2018 CMA - Bud Light Living Rooms - Brand Building - Silver
2018 CMA - Farida The Fortune Teller - Brand Building - Bronze
2018 FWA - Farida The Fortune Teller - Pick of the Day
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2017 Anomaly Employee of the Year
2017 CSS Design Awards - Farida The Fortune Teller - Site of the Day
2017 ADCC - Nike Face of the Fans - Interactive - Design - Gold
2017 ADCC - Nike Face of the Fans - Interactive - Social Media - Silver
2017 Promo! Awards - Nike Face of the Fans - Social Media - Bronze
2017 Promo! Awards - Nike Face of the Fans - Design - Silver
2017 Applied Arts - Nike Face of the Fans - Magazine Cover
2017 Applied Arts - Nike Face of the Fans - Art Direction - Social
2017 Applied Arts - Nike Face of the Fans - Art Direction - Single
2017 Applied Arts - Nike Face of the Fans - Art Direction - Series
2017 Applied Arts - Nike Face of the Fans - Design - Poster Single
2017 Applied Arts - Nike Face of the Fans - Illustration- Poster Series
2017 Clio Sports - Nike Face of the Fans - Design - Poster - Single - Silver
2017 Clio Sports - Nike Face of the Fans- Medium Innovation - Short List
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2016 ADCC - RGC - The Chase - Editing - Merit
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2015 CASSIES - Koodo Community - Silver
2015 National Advertising Awards - OOH - McDonalds Merit
2014 CMA - TFC - It's a Bloody Big Deal - Gold
2014 CLIO SPORTS - TFC - It's a Bloody Big Deal - Silver
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2013 ADCC - Taxigram - Agency promo - Merit
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2012 CASSIES - El Tabador Integrated Campaign - Gold
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2011 MINDSHAPE Art Direction Award

















