This was a parody project I worked on with my friends from Frank Content, Married to Giants and Apollo Sound.
With advertising awards show season at its peak, creatives across the world will win countless of prestigious awards. However, it’s not a big secret within the industry that many of those creatives really don’t contribute much to the campaign, if anything, to “earn” their award.
It’s time to change the way the ad industry views awards shows by recognizing even the most tenuous contributions to an ad campaign.
Presenting The Slashies.
My role: Art director
Writer: Ryan Chiasson | Art director: Jordan Dunlop | Production house: Frank Content | Director: Brad Dworkin
Editorial: Paul Skinner @ Married to Giants | Online: Red Lab | Audio: Apollo Sound